Airwallex
Manager, Field Marketing
- Full-Time
-
¥35K-¥50K
Posted on February 12, 2025
Airwallex is revolutionizing global finance as the world's leading unified payments and financial platform. Serving over 100,000 businesses including Brex, Rippling, and SHEIN, we're valued at $5.6B and backed by elite investors like Sequoia and Mastercard. With 1,500+ innovators across 20+ global offices, we're building the future of financial technology.
We're seeking an experienced B2B Marketing Manager to spearhead our ambitious CN Commercial team initiative, targeting $2.5M in gross profit by 2025. You'll drive our B2B marketing strategy and brand growth, with a special focus on our Canton Fair Trade Bridge Program.
Key Responsibilities
- Design and execute comprehensive B2B marketing strategies across online and offline channels
- Lead the Canton Fair initiative, connecting global buyers with local suppliers
- Manage 20-30 B2B events throughout 2025
- Develop strategic partnerships with B2B ecosystem partners and industry associations
- Create compelling B2B content across various media channels
- Analyze market trends and optimize marketing strategies
- Track and report on campaign performance metrics
Requirements
- 6+ years of B2B marketing experience, preferably in fintech
- Proven track record of B2B marketing success
- Strong understanding of domestic and international B2B markets
- Experience managing large-scale marketing campaigns and events
- Excellence in stakeholder management and cross-team collaboration
- Advanced analytical and project management skills
- Proficiency with CRM systems and marketing analytics tools
Benefits
- Competitive salary plus performance bonuses
- Career development opportunities
- Dynamic, inclusive workplace culture
Airwallex is an equal opportunity employer, valuing diversity and merit above all. We welcome candidates of all backgrounds and abilities, and will provide reasonable accommodations for any disabilities or special needs.
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