Posted on January 18, 2025

This is a remote job

Secure the internet and protect consumer data with Vanta, a pioneering Trust Management Platform that empowers companies to continuously monitor and verify their security practices.

Expansion Lifecycle Marketing Lead Role

We're seeking a strategic marketer to drive customer growth and maximize value through targeted cross-sell and upsell strategies.

Key Responsibilities

Own customer expansion through email and in-product messaging
Develop standardized communication touchpoints across marketing and post-sales teams
Collaborate with product, marketing operations, and brand teams to create engaging content
Refine in-product messaging strategy while maintaining exceptional user experience
Drive alignment and understanding through comprehensive reporting

Requirements

7+ years Lifecycle Marketing experience, including 3+ years B2B customer retention
Expert in omni-channel campaign development and measurement
Proficient in customer communication platforms like Intercom and Pendo
Strong data analysis and strategic insights skills
Experience with marketing automation systems and project management tools
Excellent cross-functional collaboration and communication abilities

Benefits

Competitive compensation
Comprehensive health benefits
16 weeks fully-paid parental leave
Remote workplace and wellness stipends
401(k) matching
Flexible work arrangements
Open PTO policy

Join a diverse and inclusive team committed to building trust in internet businesses.

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