Director of Growth Marketing

Airwallex is revolutionizing global financial technology as the leading unified payments and financial platform for businesses worldwide. Serving over 100,000 companies including industry giants like Brex, Rippling, and SHEIN, we provide integrated solutions for business accounts, payments, spend management, and treasury services at a global scale.

Founded in Melbourne and valued at US$5.6 billion, our team of 1,500+ tech innovators spans 20+ global offices. Backed by elite investors like Sequoia and Mastercard, we're building the future of global payments and finance.

Key Responsibilities

• Lead social media strategy and content creation across Douyin, Zhihu, and Redbook platforms
• Develop and manage KOL/KOC partnerships to boost brand awareness and lead generation
• Drive data-oriented lead generation initiatives through database marketing
• Optimize website experience and analyze performance metrics using GA
• Foster cross-functional collaboration with internal teams and external partners

Requirements

• 8+ years growth marketing experience with 2+ years in B2B marketing
• Proven track record in social marketing with SMO and SEO knowledge
• Experience in database marketing and familiarity with data vendors
• Outstanding communication and leadership skills with entrepreneurial mindset
• Data analytics or coding skills (Python, Ruby, HTML/CSS) preferred

Airwallex is an equal opportunity employer. We evaluate candidates based on merit and talent, embracing diversity across all demographics and backgrounds. Accommodations are available for candidates with disabilities.