Posted on January 8, 2025

About Immersive Labs

A pioneering cyber resilience company founded in 2017, Immersive Labs has grown to over 300 employees and helps organizations assess and optimize human cyber capabilities. Trusted by global organizations like Citi, Pfizer, and Humana, we're committed to creating an inclusive workplace that supports diverse talents.

Director, Global Demand Generation

We're seeking a strategic marketing leader to drive our global demand generation efforts and accelerate our growth in the cybersecurity market.

Key Responsibilities

Develop and execute comprehensive global top-of-funnel demand strategy
Manage digital marketing channels and paid media campaigns
Design global nurture programs to guide prospects through the buyer journey
Optimize Account Based Marketing (ABM) programs
Track and report on marketing performance using data-driven insights

Requirements

Extensive experience in demand generation strategy
Digital marketing strategy and budget management skills
Player-coach mentality with talent development capabilities
Analytical mindset with data-driven decision-making skills
Strong communication and cross-functional collaboration abilities

Benefits

Comprehensive health and insurance coverage
5% matched 401K
33 days holiday, flexible working, and remote options
Career development and 'Learn Anything' fund
Monthly team socials and inclusive work environment

Join us in shaping the future of cyber risk reduction and workforce readiness!

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