Airwallex

Airwallex

Head of Marketing

Posted on December 3, 2024

Airwallex is a unified payments and financial platform empowering over 100,000 global businesses with integrated solutions for business accounts, payments, spend management, and treasury. Founded in Melbourne and valued at US$5.6 billion, we're backed by world-leading investors and have grown to over 1,500 team members across 20+ global offices.

We're seeking a senior B2B Marketing Leader to drive growth for our North America business in San Francisco, CA. Working directly with the General Manager, Americas, you'll play a crucial role in scaling our marketing efforts through both online and offline channels.

Key Responsibilities

  • Develop and execute comprehensive B2B marketing strategies across all channels
  • Lead performance marketing campaigns including paid social, display, and SEM
  • Plan and launch offline marketing campaigns and events
  • Coordinate new product launches in the Americas
  • Drive content marketing strategy and execution
  • Optimize CRM and email marketing campaigns
  • Analyze campaign performance and implement improvements
  • Generate customer insights to enhance buyer persona understanding

Requirements

Minimum Qualifications:

  • Bachelor's Degree or equivalent experience
  • 18+ years of B2B Marketing experience
  • Entrepreneurial mindset with hands-on approach
  • Strong interpersonal and communication skills
  • Exceptional organizational skills and customer-focused attitude

Preferred Qualifications:

  • Fintech experience
  • Pre-IPO startup experience
  • Experience building and scaling marketing teams

At Airwallex, we proudly embrace equal opportunity employment and value diversity. All hiring decisions are based on merit, qualifications, competence, and talent, regardless of any protected status.

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