Head of Marketing

🚀 About Welltech

Welltech is a global leader in health and fitness technology, with over 200 million app installs and a diverse team of 800 professionals. We're transforming lives through innovative wellness solutions.

Job Overview

We're seeking a strategic Head of Marketing to drive growth for one of our flagship wellness apps. This role is critical in bridging marketing and product teams, ensuring a cohesive user experience and sustainable growth.

Key Responsibilities

• Drive incremental Product Acquisition Metrics (PAM) through strategic marketing initiatives
• Lead cross-functional marketing teams with a "dual citizenship" approach
• Enhance user Lifetime Value (LTV) by optimizing user journeys
• Monitor and analyze app performance metrics
• Develop comprehensive marketing audience strategies
• Conduct market research and competitive analysis
• Collaborate with product teams to align marketing and product roadmaps

Professional Qualities

• Expert in growth and product marketing
• Deep understanding of channel performance and metrics
• Strong data analysis and storytelling skills
• Ability to lead cross-functional teams
• Proven track record in performance-driven marketing channels

Candidate Journey

Recruiter Call → Hiring Manager Meeting → Leadership Team Interview → Presentation → Cultural Interview

Join Welltech and help us revolutionize global health and wellness!