Head of Performance Marketing

Kindred is revolutionizing travel through a members-only home swapping network that enables people to explore new destinations affordably and build community connections.

Role Overview

We're seeking a strategic Head of Performance Marketing to drive efficient, high-quality growth across acquisition channels. This is a high-impact role for an experienced marketing leader who can transform marketing spend into scalable results.

Key Responsibilities

• Own and scale acquisition strategy across paid search, social, content marketing, and performance channels
• Design, launch, and optimize marketing campaigns for efficient, high-quality growth
• Manage full acquisition funnel from lead generation to conversion
• Develop rigorous experimentation pipeline for messaging and targeting
• Partner with product team to drive member value and retention
• Build and mentor a world-class performance marketing team
• Engage with key platform partners to identify new opportunities

Ideal Candidate Requirements

• 12+ years performance/growth marketing experience, preferably in marketplace or subscription businesses
• 7+ years leading teams and managing multimillion-dollar marketing budgets
• Deep understanding of paid acquisition, SEO, and full-funnel growth strategies
• Highly analytical with strong data presentation skills
• Collaborative leader with a test-and-learn mindset

Benefits

• Competitive cash compensation and equity
• Comprehensive health benefits
• Flexible vacation policy
• Unlimited Kindred home credits
• $4,000 annual travel stipend
• Remote-flexible work environment

Join a dynamic team committed to building a meaningful sharing economy.