Airwallex
Performance Marketing Manager
- Pay-Per-Click (PPC) Advertising
- Full-Time
-
$96K-$164K
Posted on October 16, 2024
Airwallex is a unified payments and financial platform for global businesses, empowering over 100,000 companies worldwide. With a team of 1,500+ innovators across 20+ offices globally, we're valued at US$5.6 billion and backed by world-leading investors. Our Marketing team drives brand awareness and customer engagement through innovative campaigns, communicating the value of our financial solutions and supporting company growth.
We're seeking a Performance Marketing Manager to join our San Francisco office. In this role, you'll conduct data analysis, develop targeted campaigns, and manage performance marketing initiatives across multiple channels.
Key Responsibilities:
- Lead and optimize performance marketing campaigns across paid search, display, social media, and other digital channels
- Leverage analytics for real-time adjustments to maximize ROI and reduce acquisition costs
- Develop and implement multi-channel strategies aligned with marketing goals
- Collaborate with global teams to ensure campaign alignment with broader objectives
- Manage performance marketing budgets and optimize spending
- Produce detailed performance reports and conduct A/B tests to improve campaigns
Requirements:
- 5+ years of experience in performance marketing with a proven track record
- Expertise in Google Ads, Meta Ads, LinkedIn, and programmatic advertising platforms
- Strong understanding of data analytics, conversion optimization, and tracking tools
- Ability to work with cross-functional teams in a fast-paced environment
- Excellent communication and reporting skills
Preferred qualifications include experience in a pre-IPO startup environment, collaborating with global teams, and being highly autonomous and self-motivated.
Airwallex is an equal opportunity employer valuing diversity and considering candidates based on merit, qualifications, competence, and talent. We do not discriminate based on any legally protected status.
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