Head of Growth Marketing

Airwallex is a leading unified payments and financial platform serving over 100,000 global businesses, including industry giants like Brex, Rippling, Navan, Qantas, and SHEIN. Founded in Melbourne and valued at US$5.6 billion, we're backed by world-class investors and employ 1,500+ tech innovators across 20+ global offices.

Our Marketing team drives brand awareness and customer engagement through data-driven insights and creative strategies, helping communicate our value proposition and strengthen customer relationships.

We're seeking a Growth Marketing leader based in Singapore to drive customer acquisition and lifecycle communication at scale. Reporting to the VP of Marketing, you'll be responsible for managing global growth levers and working with Growth Marketers worldwide to ensure consistent tactical execution.

Key Responsibilities

• Build and lead our global Growth Marketing center of excellence
• Develop and execute acquisition strategies across Performance, SEO/Organic, and other global channels
• Drive customer nurture, activation, and retention through email, in-product, and scaled communication channels
• Transform our website into an effective acquisition and conversion funnel
• Support and adapt global/local Growth Marketing initiatives
• Collaborate with Brand and Product Marketing teams
• Partner with Data, Marketing, and Revenue Operations teams to optimize channel performance
• Work with Product teams to enhance customer journey quality

Requirements

• Proven experience scaling B2B Growth Marketing globally, particularly in SME segment
• Successfully delivered growth targets through paid and organic channels
• Strong product positioning and campaign optimization skills
• Marketing Technology expertise (Salesforce, Marketo, Contentful experience preferred)
• Proficient in growth experimentation and CRO
• Strong analytical skills with experience in web analytics and attribution
• Strategic mindset focused on full-funnel optimization
• Cross-functional project leadership experience
• Excellent communication skills

Airwallex is an equal opportunity employer committed to diversity and inclusion. We evaluate all candidates based on merit, qualifications, competence, and talent, regardless of protected characteristics.