Senior Associate, Marketing Analytics

Airwallex is a unified payments and financial platform for global businesses, serving over 100,000 companies worldwide. With a team of 1,500+ innovative professionals across 20+ offices globally, we're building the future of global payments and financial services. Valued at US$5.6 billion and backed by world-leading investors, we're looking for ambitious individuals to join our rapidly growing team.

We're seeking a Marketing Data Analyst to join our Global Marketing Strategy function. In this role, you'll provide actionable data insights to drive customer engagement and informed decision-making. You'll collaborate with the Data Science team to develop Marketing reports and dashboards, conduct deep-dive analyses, and stay abreast of market trends to optimize Marketing strategies.

Key Responsibilities:

• Analyze large data sets to identify patterns and trends, visualizing results in dashboards and presentations
• Assess performance and ROI using data from various sources (CRM, Google Analytics, social media)
• Develop and maintain dashboards and reports for stakeholders
• Support campaign measurement and channel-specific reporting
• Collaborate with Marketing, Sales, and Product teams to improve strategies
• Act as a subject matter expert for Marketing KPIs and consult on data-related projects
• Assist in developing Marketing forecasts and budgets
• Support A/B testing and experimental designs to evaluate marketing effectiveness

Requirements:

• Bachelor's degree in Economics, Finance, Statistics, or a related quantitative field
• Proficiency in data analysis tools (Excel, SQL, Google Analytics, Tableau, etc.)
• Expertise with querying languages, data schemas, and BI tools (SQL, Looker, etc.)
• Knowledge of visualization tools (Tableau, Power BI, etc.)
• High attention to detail and problem-solving skills
• Excellent written and verbal communication skills

Preferred Qualifications:

• Knowledge of A/B testing and experimentation frameworks
• Experience with Google Analytics, Marketo, and Salesforce
• Knowledge of machine learning techniques and their real-world applications

Airwallex is an equal opportunity employer, valuing diversity and considering candidates based on merit, qualifications, competence, and talent. We do not discriminate based on any legally protected status.