Welltech
Senior Strategic Copywriter
Posted on February 20, 2025
This is a remote jobJoin Welltech, a global leader in health and fitness technology with over 200 million app installs worldwide! Our team of 700+ professionals across 5 global hubs creates innovative wellness solutions that transform lives through nutrition tracking, fitness guidance, and personalized wellness journeys.
Your Role as Strategic Copywriter
We're seeking a performance-driven copywriter to craft compelling content that drives app installs and purchases across our digital marketing channels. You'll be instrumental in shaping our marketing message while focusing on key performance metrics.
Key Responsibilities
- Create high-impact copy for performance marketing creatives
- Contribute innovative ideas during creative team brainstorms
- Develop engaging blogger briefs aligned with marketing standards
- Research target audience demographics and behaviors
- Collaborate with SMM, ASO, and CRM teams
- Stay current with industry trends and copywriting best practices
Requirements
- Proven copywriting experience in digital marketing
- Exceptional writing and grammar skills
- Strong digital marketing knowledge
- Ability to manage multiple projects under tight deadlines
- Excellent communication and collaboration abilities
- Bachelor's degree in Marketing, Communications, or related field (preferred)
- Health and Fitness industry background (advantageous)
Benefits
- Professional and personal growth opportunities
- Empowered leadership at all levels
- Results-driven culture
- Chance to impact global well-being
Interview Process: Recruiter Call → Team Member Meeting → Test Task → Leadership Team Meeting
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