ASO Specialist

Welltech is a global leader in the Health & Fitness industry, boasting over 200 million app installs across five transformative wellness applications. With a team of 700+ professionals spread across 5 global hubs, we're on a mission to revolutionize personal health through innovative nutrition tracking, fitness solutions, and customized wellness journeys.

We're seeking an experienced ASO Specialist to optimize our apps' presence and performance across major app stores, driving organic growth and user engagement through data-driven strategies.

Key Responsibilities

• Analyze and optimize app store performance metrics and trends
• Track and monitor key ASO metrics including keyword rankings and conversion rates
• Develop and optimize semantic core and metadata across multiple localizations
• Conduct comprehensive competitor analysis to enhance organic traffic
• Implement strategies to improve app positioning in top charts
• Design and execute A/B tests to optimize conversion rates
• Collaborate with creative teams to enhance app store page effectiveness
• Create detailed performance reports and present recommendations to stakeholders

Requirements

• Minimum 2 years of experience as an ASO Specialist, preferably in health/fitness sector
• Strong expertise in ASO tools and methodologies
• Comprehensive understanding of search traffic and organic metrics
• Proven track record in A/B testing for app store optimization
• Proficiency with analytics tools (AppTweak, AppFollow, AppMagic, etc.)
• Strong English language skills for effective communication

Join us in our mission to transform global health and wellness while working with cutting-edge technology and a passionate team dedicated to making a difference.